Top 10 Best Online SEO Tools

These online tools are really helpful if you’re going to use it. Here are the top 10 best online tools that you can use for your SEO.


1. Google Trends

Marketers who know where the puck is heading tend to win more. Google Trends shows changes in search query volume for specific queries (and topics and entities).

For marketers, especially in volatile industries like technology and fashion, it’s critical to at least keep up with the market. And, if you can master online trends analysis and get a step ahead of the competition, the results can be quite profitable indeed. For search marketers, it’s plain good sense to analyze changes in search query behavior. Even everyday writers can improve their results by understanding which topics are trending.


Reid Bandremer
SEO & Web marketing expert


2. Majestic SEO

The Majestic SEO toolkit (@MajesticSEO) is a backlink checker and site explorer. They offer pricing plans at the silver, gold, and platinum level based on your needs and the size of your agency.

Whatever package you opt for, you will have access to detailed reports about a website’s citation flow, keywords, anchor text, and backlink history (you can even compare backlinks for up to five domains simultaneously). Majestic SEO also offers Webmaster Tools that you can link with a Google Webmaster Tools account.

A particularly neat tool is the Link Profile Fight, which will compare the backlink profiles of two sites and map them graphically. It’s a cool way to see how your client’s site compares with a competitor.


Brett Langlois
Marketing & PR Assistant


3. Traffic Travis

Traffic Travis is search engine optimization software with a twist. Find keywords, analyze backlink, see where a Web site ranks for hundreds of search terms, track movements in the results pages over time, score your SEO efforts and see what you need to improve. Traffic Travis also includes comprehensive PPC research and analysis tools, with which you can find profitable PPC keywords, analyze your competitors’ campaigns over time.


Julai Rabu


4. Keyword Research

Google Keyword Tools. The Google Keyword tool is still very useful. It’s changed a lot over the years since I used the public version every day. I’ve even picked up some links after I spotted some changes to it:

It was always inaccurate, steered you down transactional queries, and is not as useful as it once was.

I have developed my private toolset with access to various API so I don’t need the public tool.

If I want competitive data quickly – I usually get it from SEMRush these days. I can recommend Ubersuggest for quick Google Autocomplete research, too.


Shaun Anderson
SEO Head


5. SEOmoz

SEOmoz provides one of the best seo software that can be used to improve search engine ranking quickly. Although this is a paid software but SEOmoz allows users to use this great software free of cost for the first 30 days. SEOmoz software helps users improving search engine ranking and social media marketing easily. Users can monitor their sites’ performance and social media performance by using this software.


6. SEMrush

SEMrush offers paid and organic keyword data which comes highly recommended by many SEO influencer sites. SEMrush’s tools suite—including keyword research, competitive intelligence, and more—is comprehensive and often impressive.




7. Screaming Frog

Screaming Frog is a website crawler designed specifically for SEO. within more minutes, you will get critical data on every URL. Best to just download it and take it for spin.


Nasir Hussain Awan


8. BuzzSumo

Most don’t think of BuzzSumo as an SEO tool, but as a social media tool. Yet as SEO and content marketing are becoming indelibly linked, BuzzSumo is now a powerful tool in an SEO’s arsenal.

We use BuzzSumo when searching ideas for content – visual, social, and blog content. After creating a database of keywords, we then look for those keywords in BuzzSumo to brainstorm creative ways of crafting titles. When brainstorming for ideas for new infographics, BuzzSumo is usually our first stop. When figuring out popular ideas for Pinterest story boards, BuzzSumo data can be invaluable.


Marcela De Vivo
Freelance Writer


9. Linkdex

Cost: Ranges from about $1000 to $10,000+ monthly, depending on client needs

Linkdex focuses mainly on Enterprise SEO, which can be a different strategy from B2C, as I discussed in my recent interview with Ira Kates. One of Linkdex’s main unique assets is the ability to compare deep-level keywords or pages of your own company and your competitors’ through filters, which leads to more accurate analysis. Big data can be extremely useful when it comes to gathering research and insight, but Linkdex’s ability to narrow it down makes it much more useful.


Sej Staff


10. Cognitive SEO

The fast and accurate backlink checker Cognitive SEO provides data and analysis necessary for checking backlinks quality and executing a link-building campaign in a single platform.

It combines link data from SEOKicks, Blekko, and ahrefs and fetches link quality metrics from Majestic SEO and Moz. Some of the key features of the link analysis tool Cognitive SEO are:

  • It shows link previews with snapshots of the site and highlights the exact position of the link
  • It shows data including anchor text, visibility, positioning, and website classification
  • Advanced competitive research shows unnatural link profiles
  • It gives multiple user access with permission levels

Price starts at $99 per month, wherein 25 sites are analyzed and 10,000 backlinks are crawled/site. A 14-day free trial is offered.


Navneet Kaushal
Founder and CEO