Do you know the 3 biggest myths of establishing an online business?
If you want to expand your brand’s reach from anywhere you are but is not sure about how to go about it, then you need to read this immediately because the myths and the TRUTH about Online Sales are inside this article.
Myth #1: You don’t need Online Presence
If you think your business is doing well and that you don’t need online exposure right at the moment, you are setting it up for failure. More and more consumers today are relying on the internet to search for qualified brands they’d want to buy from. While you may be okay without any type of online exposure, building your brand online will not only help you get more sales and expand your reach, but it will ultimately solidify your business’ future. A key to having a strong online presence is knowing where your target market is and how to deliver your marketing message across to them.
Myth #2: You can start an Online Business without spending anything
Anyone who has made a significant success online understands the value of spending money on the right resources. Sure you can launch your online business with virtually zero cost. But if you really want to succeed, then you have to set aside some kind of capital in order to establish your online presence and optimize your business.
Marketing on social media costs money in and of itself. In addition, you are also likely to pay for your brand design, website management, licenses and other fees.
It’s not to say that you shouldn’t make the effort to build your online business. This is just to give you an idea of what to expect. In reality, you won’t need a ton of money, you just need some capital to start with.
Myth #3: People will come to you even when you don’t actively sell to them online
Automating your selling processes do not entirely eliminate the role of the marketer. Aside from that, there are plenty of selling opportunities that occur outside the internet. Although you don’t need to be an expert in building systems to gain web traffic, you have to constantly be on your feet and constantly make necessary effort to make sure the systems you have in place are working well.
Leveraging social media requires precision in identifying your target market, patience and consistency in providing valuable information to your audience, and basically putting the right ads in front of the right people.
Myth #4: You can run your online business by yourself
If you want to get anywhere with online sales, you have to learn to delegate and to accept help from other people. Selling online requires various technical skills that you may or may not possess. It’s okay. You don’t need to be Superman to be successful online. There are virtual experts and qualified mentors you can rely on to help you with your online journey. Aside from that, there are peer groups dedicated to providing support to business owners which can help them overcome various challenges and brainstorm new ideas.
Getting help by outsourcing parts of your business will help you achieve your dream success much faster in a cost-effective way. Instead of spending countless hours training yourself to write a sales copy or build your own website, you can hire a freelancer or onboard an expert to complete the project and actually spend less time and money than if you are to do it all by yourself.
Now that you know four of the common myths of establishing your brand online, understand that believing in any of them can hurt your business and even stop it from growing. You have to be willing to change and develop a new mindset. I’d like to invite you to further discover the truth about Online Sales by grabbing your (free) Strategy Call with Outsourcing and business solutions expert, Mr. Yeukai Kajidori.
If you’re a business owner who lacks online presence and wants help designing a custom Marketing Messaging system without the fear of failure, then this Strategy Call will help you jumpstart your online business success.
Click Here to schedule a FREE Strategy Call with Yeukai Kajidori!